ABOUT
Ada Rothenberg Design is a studio for creative concept development and brand identity. With strong roots in arts and culture, a holistic visual solution is crafted to fit each project – from hospitality companies and book publishers, to social and cultural organizations.
The tools of communication design are words, letters, images, shapes and color – and their infinite combinations.
Beauty often lies in the pairing of contrasting elements.
When you combine a word and an image that convey different messages, something new can be created.
This is the challenge in every new project.
Ada Rothenberg is an art director, lecturer, designer and curator. She created visual identities for hotels and companies in various countries, designed hundreds of book covers for both local and international publishers, and is currently the art director for a boutique hotel chain. Ada is a university lecturer and a public speaker in the field of communication design and local culture. She leads the communication design program at the Tel Aviv University School of Architecture, and teaches at Shenkar College of Design.